Creating Great Teams

Design more efficient, better performing teams in a quick, safe way following a proven process. You’ll work with the people who literally wrote the book on Self- Selection: Us.

Sketch of a surprised dog on a leash in front of a splash with fish jumping out.

Self-Selection creates more effective teams of happier people

Creating Great Teams introduces a revolutionary approach to team design: self-selection. Instead of being assigned to teams, people choose where they work—boosting engagement, autonomy, and productivity.

Creating Great Teams Training Course

Self-selection is the simplest, fastest and most efficient way to form agile teams, based on the belief that people are happier and better performing if they can choose what they work on and who they work with.

It’s not just a nice idea. Companies like Spotify, The Iconic, Trade Me, Riot Games, SEEK Asia, and HBC Digital have all done it and built stronger teams because of it.

We bring over 10 years of evidence, hands-on experience, and stories from companies all over the world—big and small, startups and enterprises, growing and shrinking, in-person, remote, and hybrid.

Join us for this half-day training course and walk away with the tools, tips, and confidence to run self-selection in your own organisation—without the chaos.

By the end of this course, you will be able to:

Run a full self-selection event from prep to post-event follow-up

Explain the benefits of self-selection and why it leads to better team outcomes

  • Use a proven, step-by-step process that works for any size group—online, in-person, or hybrid

  • Handle common concerns and tricky questions (like “What if someone’s left out?”) with confidence

  • Make the case to leadership with solid arguments and real-world examples

  • Create a practical action plan with key pre-requisites, communication tips, and facilitation steps

  • Adapt the approach to your own context—whether you’re a startup, a large enterprise, or anything in between

Next course: Monday, 14 July 2025, 9am - 12pm (NZ), Online

Next course: Monday, 14 July 2025, 9am - 12pm (NZ), Online